GEO & AEO: AI Search Optimization
Your buyers no longer search Google alone. They ask ChatGPT and Gemini, and read Google's AI Overview before they click anything. Brands named in those answers win the customer. Brands left out never find out what they lost. Generative engine optimization (GEO) and answer engine optimization (AEO) put your brand among the sources AI cites.
Common Challenges
- "We asked ChatGPT about our field. It named three competitors and not us."
- "What AI tools say about our company is outdated or wrong."
- "Our Google rankings barely moved, but traffic dropped once AI Overviews appeared."
Deliverables
- A list of 30 to 50 questions your buyers really ask, tested monthly on ChatGPT, Gemini, Perplexity and AI Overviews.
- A baseline report: where your brand appears, who appears instead, and which sources each answer cites.
- Core pages rewritten with direct answers that AI can quote.
- Consistent company information across your site, profiles and business directories, so AI understands your brand as a clear entity.
- A plan to earn mentions in the sources AI relies on in your industry.
Our Working Process
Baseline
We run the question set and record who appears and which sources are cited.
Source analysis
We work out why AI picked those sources and what your site is missing.
Build and measure
We improve content and entity signals, then re-test every month.
What You Can Expect
- A share of AI answers that mention your brand, tracked monthly.
- Accurate, current information about your company in those answers.
- AI referral traffic visible in Google Analytics.
Frequently Asked Questions
Optimizing your content and brand so they appear and get cited in answers from AI tools such as ChatGPT, Gemini and Google AI Overviews.
SEO targets rankings in search results, AEO targets direct answers in featured snippets and voice assistants, and GEO targets mentions inside AI-generated answers. The three work together.
Nobody can, because answers change with the question, the user and time. What we commit to is transparent monthly measurement and focused work on the reasons sources get chosen.
No. ChatGPT Search and AI Overviews rely on pages indexed by search engines, and sites that are weak in SEO are rarely cited.
Yes, and they increasingly answer in Arabic. Trusted, well-structured Arabic sources are still scarce compared with English, which is an opening for brands that move early.
Some AI tools draw partly on Bing's index. Making sure your site is well indexed there is a simple step most brands skip.
Your Competitors Are Already Competing for Search Visibility
Build a structured search growth strategy that improves visibility, authority, qualified traffic, and conversion opportunities.