Strategy Led by Experience, Not Assumptions
MOSEO01 was founded on the belief that search growth should be measurable, strategic, and directly tied to business outcomes.
Mohamed Mostafa Abozaid
Mohamed Mostafa Abozaid is an SEO and digital growth strategist with more than 14 years of experience and over 150 completed projects across the MENA region.
He has led large-scale SEO programs across healthcare, e-commerce, B2B, retail, technology, and service-based businesses, connecting organic visibility with traffic, leads, calls, conversions, and commercial growth.
His expertise includes SEO strategy, technical SEO, content optimization, AEO, GEO, ASO, analytics, conversion tracking, and digital transformation.
He builds content around topic clusters and pillar pages to earn real topical authority, fixes the keyword cannibalization that makes a site's own pages compete with each other, and uses programmatic SEO to launch hundreds of useful pages for large stores and platforms without sacrificing quality.
- 14+ years of experience
- 150+ projects
- MENA market expertise
- Arabic and English SEO
- Team leadership experience
- MBA candidate specializing in marketing
SEO expertise
- Topic Clusters
- Pillar Pages
- Topical Authority
- Internal Linking
- Search Intent
- Keyword Cannibalization
- Content Pruning
- Entity SEO
- Programmatic SEO
- Schema Markup
Tools I work with daily
- GA4
- Search Console
- Google Tag Manager
- Ahrefs
- SEMrush
- Screaming Frog
- Looker Studio
- ChatGPT
- Claude
14 years, five roles, one focus: organic growth
From hands-on digital marketing specialist to regional SEO manager and then founder of MOSEO01, across MENA's healthcare and e-commerce sectors.
Founder
MOSEO01 - Digital growth agency
Founded MOSEO01 to bring MENA businesses the same organic growth playbook he built inside large groups, with reporting tied to leads and revenue.
- Leads SEO, AEO, GEO and ASO strategy for agency clients across Egypt, KSA and the UAE.
- Personally oversees every engagement, from the first audit to monthly reporting.
Regional SEO Manager
Saudi German Health (SGH) - Egypt, KSA & the UAE
Led SEO strategy across multi-location hospital websites, aligning technical, content, and off-page work with patient-acquisition goals.
- Managed a regional SEO team, coordinating with development, PPC, and social teams.
- Ran keyword research and oversaw technical SEO performance across every hospital domain.
- Grew search traffic from 60,000 to 900,000 visits/month, ranking for 118,000+ keywords with a 14,000+ backlink profile.
- Grew leads from 8,000 to 60,000+ per year, lowering the cost per lead (CPL) across the whole group.
- Grew ROI from four-figure to six-figure SAR returns.
Head of SEO
Andalusia Group - Maadi, Egypt
Owned SEO strategy across multiple healthcare brands and business units to improve organic reach and lead quality.
- Directed SEO for 5+ websites across 5 business units, leading a 20-person cross-functional team.
- Built off-page strategy, link building, and ASO/YSO for mobile apps and YouTube channels.
- Drove 1,200% lead-generation growth in 8 months, still hitting the full 2020 plan during COVID-19.
Digital Marketing Manager
Bionil Pharma - Cairo, Egypt
Led full-funnel digital marketing for a pharmaceutical company spanning health, cosmetics, and wellness lines.
- Built and launched the company's first digital marketing department.
- Ran SEO and PPC campaigns that drove qualified traffic and strong sales for new product lines.
- Owned social media strategy, performance tracking, and digital budget optimization.
Digital Marketing Manager
Interest & Filterie - Hadaeq Al Qubbah, Egypt
Rose from Digital Marketing Specialist to Manager over 4 years at these water-treatment sister brands.
- Led SEO, PPC, and social campaigns, plus Google Maps listing optimization.
- Took the business to break-even within two years, turning a startup into a profitable brand.
- Expanded to 3 branches, serving 10,000+ customers.
A track record across 150+ projects
Real before/after numbers from real engagements across e-commerce, healthcare, EdTech, and content platforms.
Khusheim Store
A focused 6-month program turned organic search into a primary revenue channel.
Revenue (6 months)
SAR 500KSAR 1.8M
Organic clicks
28K68K
EduHub21
Technical and content work compounded into a 10x traffic increase within 6 months.
Organic clicks (6 months)
95K905K
Ranking keywords
29,500+
PinPrick Store
Organic growth translated directly into more than triple the monthly orders.
Orders / month
1,0003,000+
Organic clicks (6 months)
13.8K90K
Andalusia Group
A coordinated cross-team strategy took monthly leads from single digits into four figures.
Leads / month
71,000+
Growth (8 months)
+1,200%
Esaal
Traffic grew 5x within 6 months as site health and content coverage improved together.
Organic clicks (6 months)
32.5K145K
Site health score
78%
Homzmart
The consulting engagement lifted organic clicks and ranking breadth within 6 months.
Organic clicks (6 months)
25K60K
Ranking keywords
32,000+
Forbed Egypt
Organic visits grew more than 10x, with meaningful daily traffic within the first quarter.
Monthly visits
2,00024,000
Results vary depending on industry, competition, technical conditions, budget, and implementation speed. Figures shown reflect specific engagements and are not a guarantee of future performance.
Operating Principles
Strategy Before Tactics
Every recommendation starts with a business goal, not a checklist of generic SEO tasks.
Transparent Reporting
Clients see exactly what was done, why it was prioritized, and how it connects to results.
Regional Expertise
Deep experience across Arabic and English search behavior throughout Egypt, Saudi Arabia, and the UAE.
Long-Term Thinking
We build systems and foundations designed to compound, not short-lived ranking spikes.
Business Outcomes First
The same principle behind every engagement, from a single audit to a multi-market program.
Formal study, plus a decade of certificates
MBA, Marketing
Arab Academy for Science & Technology (AAST)
B.Sc. Information Systems Technology
Future Academy, Cairo, Egypt
- Emotional Intelligence (EQ) - Saudi German Health (SGH)Jan 2026
- Branding & Communications - Saudi German Health (SGH)Dec 2023
- Train the Trainer (TOT) - Canadian AcademyApr 2020
- Marketing & Business Development - Dr. Ehab Mussallem - 88 hrsApr 2018
- SEO - UdemyOct 2017
- Digital Marketing - Google Digital GarageJul 2016
- Affiliate Marketing - American University in CairoNov 2015
- Social Media Marketing - HPJul 2014
- SEO Specialist - Cairo UniversityApr 2014
- Digital Marketing - E-Marketing AcademyJan 2014
- Web Design - Business CompanySep 2011
- MOS Certification - MicrosoftApr 2011
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